Articles
When You’re Self Employed, Being Great At What You Do Is Good, But Being Great At Business Is Better
Over my many years of owning and managing businesses, both my own, and those of others, I have learned one immutable truth: just because you’re good at a skill, trade or craft doesn’t mean you’ll succeed at turning it into a viable business.This applies to doctors,...
Why Healthcare Professionals Today Need Their Own Personal Brand. (and 3 easy steps to start one)
The healthcare industry today isn’t what it used to be.• Go to school and get a degree or learn a technical skill.• Get a great job and stay at the same place for years.• Get raises and great benefits, take your vacations, retire. Not anymore. Today healthcare is...